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Banner Advertisements
Each advertiser will receive a two banners - a horizontal 468 x 60 pixel banner and a 150 x 600 pixel banner. Two banners are displayed per page. Our banner ad program shows impressions and clickthroughs. Reports will be generated on request. Banners may be changed on a weekly basis. All banners are rotated on an equal basis with other advertisers. With over a million page views per month at each site, you are sure to get plenty of bang for your buck.
E-Zine Specifications
E-Golf Deals sends out a weekly newsletter in a HTML format that provides a brief synopsis of current special that will be highlighted that week. One advertiser is spotlighted for that broadcast. This is a great way to get your
message to our database of 60,000+ area golfers. In a separate newsletter, we also broadcast current golf news, course reviews and instruction articles featured on http://www.scratch-golfer.com. This
newsletter is also limited to one advertiser. Please contact us for more information and see our scheduled rates posted above.
Advertising Guidelines
Banner Advertisements E-Golf Deals is designed to accomodate user resolutions of 800 pixels x 600 pixels or larger Banners may be supplied both vertically & horizontally Horizontal banners should be 468 pixels x 60 pixels Vertical banners should be 150 pixels x 600 pixels Banners should be no larger than 50 KB - No additional image calls permitted (i.e., "IMG SRC=" in the code). Flash banners are permitted, but may not expand or have sound Pop-ups and Pop-unders are not permitted Ads should be supplied in Photoshop, Flash, .jpg or .gif formats and include all artwork, image files and fonts All images must be RGB and 72 DPI Do not include HTML, META, HEAD, TITLE or BODY tags in your submission Video and sound are only permitted on webmercial ads - pricing is structured on size, length and desired impressions (please contact us for more information) If publisher must prepare advertising copy or make changes to supplied ads, the cost of production will be billed accordingly Artwork should be sent to creative@scratch-golfer.com All advertising shall be prepaid. No banner shall be posted until payment is received No refund shall be provided once a banner has been published Banners may be updated or changed once per month with no additional charge. Any additional changes will be subject to an administration fee of $25. (Please allow 2 working days for the change to be implemented.) Banners will only be displayed upon condition that the advertiser assumes full liability and responsibility for any legal claims resulting from banners displayed on scratch-golfer.com. E-Golf Deals will not be liable for any damages or costs associated with the posting of a banner, for failing to post a banner, or for failing to post an update to a banner. E-Golf Deals reserves the right to modify the content or layout of any page that may be displaying a banner.
Scheduling Deadlines
Advertisers must allow at least two business days for testing of HTML banners before the creative is deployed.
Creative Policies
All advertisements must be approved by E-Golf Deals before being placed on site. We reserve the right to reject any insertion order,
graphic, text description or URL.
Guidelines
Advertisers may not mislead users into thinking that their ads are functional (e.g., polls or search engines). Banners should not appear to be part of the E-Golf Deals content rather than an advertisement. (Blending is not allowed.) Banners should be encased in a border. If borderless, a banner must contain the advertiser's name to signify that it is an ad banner, not content. (Again, blending is not allowed.) Television and print advertising standards prohibit advertisers from issuing ads, infomercials or infotisements in such a manner that the viewer or reader believes the content is news, rather than advertising. E-Golf Deals follows the same policy. E-Golf Deals approves or rejects all functionality or "look-and-feel" ad banners. Ads may not have transparent backgrounds and may never blend into the screen content. Ads may never use any of the E-Golf Deals' family-of-names to imply affiliation with or an endorsement by E-Golf Deals unless such a relationship exists.
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